Let me introduce you to Viktoria Binschtok. I was first exposed to Victoria‘s work at the Berlin based gallery Klemm’s, within seconds me, like most observers understand that Viktoria follows big ideas in everything she does. One simple idea creates the guideline for all executions of a project. It feels like a big brand idea that comes to live in multiple executions, e.g. “three people on the phone” or the Luis Vuitton in manhattan project. The work is really iconic.

The russian born artist joined in 1995 a degree program in art Photography and media arts at the Academy of Visual Arts (HGB) Leipzig and graduated with a Master in Fine Arts in 2002. Please check out her latest project: ‚suspicious minds’.

The exhibition ‚suspicious minds’ puts its focus on men that lead in reality – apart from their function – a life in the periphery. Viktoria Binschtok deals with the amassed depictions of state receptions, public announcements and speeches. when one takes a close look on the press pictures of the mighty of this world, one can actually discover a remarkable parallelism: there is at least one man behind every politician that guards him or her. espe- cially in times of constant terror threat and enforced security control, this is a more and more common picture. These poker-faced, well-dressed men act inconspicuously in the back. It is striking how much they resemble each other in their attempt to disclose the putative mistake in the system. They are encircled by an aura of absence and at the same time most possible tension and concentration. Their facial expression seems totally indifferent and hence en- forces the focus on their stereotypical gestures and postures.

To learn more about Viktoria Binschtok click HERE to download her english portfolio.

Artists contact: Sebastian Klemm, info@klemms-berlin.com, www.klemms-berlin.com

If you have any comments please email Ulrich Proeschel.

ART BASEL MIAMI BEACH (ABMB) is one of the strongest brands in the art industry today. It is all about sun, beach, glamour, private jets and big bucks. It is the last big art show of a year and given the fact that it is only in year eight, the ART BASEL in MIAMI BEACH has all the right in the world to break conventions. Located in South Beach it sends out a message about the economic state of a globalized world far beyond the art industry. No art show in the world gets more media attention than the show in Southern Florida.

Allow me one comment about your actual venue: Putting yourself into a Convention Center is wrong. Make it a Disruption Center. You are not about displaying the sea of sameness. You are about the future. OK, with your messaging you already made the step forward*: FEEL GOOD. Thanks for that.

Stay tuned to mad-blog.com for some coverage from Miami Beach celebrating big media artists, disruptive ideas and outstanding examples for brand brand behavior from the art business and beyond.

*as a hugh neon installation illumination the ABMBs oceanfront shouts it out to the world.

If you have any comments please email Ulrich Proeschel.

Recently Jean-Marie Dru spoke with the French international news channel, France 24 about our industry.

The communications industry is considered a bellwether for future business and consumer trends, and is also seen as a lead indicator of boom and bust cycles. Raphael Kahane talked the Chairman of TBWA Worldwide about the need for creativity, Disruption and Media Arts.

Click HERE for the full 12 minutes interview.