Gatorade: “Replay”

December 5, 2009

This isn’t an ad. This is an idea. A big one. It was conceived to be the ultimate product demo. Here’s how it goes. What if you took two rival high school football teams and had them replay a significant game…15 years later. The teams would need to train and get back in shape. And oh yeah, they’d need plenty of Gatorade. Two teams on the New Jersey-Pennsylvania border did this. Here’s the trailer, but got to MissionG.com to see more of the story. Also FOX has turned it into a series. You’ll find more info on that if you click HERE.

If you have any comments or suggestions please email Rob Schwartz. Or check out his blog.

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one comment

  1. Love the REPLAY program … a potential REPLAY #2 ??

    Phoenix: Brophy vs. Marcos … this ESPN.com article says it all …

    http://sports.espn.go.com/highschool/rise/soccer/news/story?id=4058851

    Brian Wendel, December 6, 2009

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