Ray-Ban: Loving the big idea and having fun with a 6 ft. ball of yarn

May 4, 2009

Ray-Ban loves its big idea of ”Never Hide”. With its ongoing series of great films based around this brand idea they manage to be seen, everywhere. See for yourself how the 6 ft. ball of yarn rolls through San Francisco with a surprise inside (Flickr).

Notably, this film is directed by Cutwater’s own, Chuck McBride. 

If you have any questions, comments, or suggestions please email Marianne Stefanowicz or visit Cutwater directly.

Music by Eagles of Death Metal – “Peace Love Death Metal”

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